31 MARCH - 2 APRIL 2027 | FIRA BARCELONA - GRAN VÍA

The new era of the manufacturing

Thu 07 May | 10:55 - 11:10

The automotive industry is at a turning point, where manufacturing is no longer just an operational function but a key strategic lever. This session will explore how leading manufacturers are redefining their production models through digitalization, advanced automation, and data-driven decision-making. From end-to-end integration of the value chain to the deployment of smart factories, the discussion will highlight the key enablers to achieve greater flexibility, resilience, and efficiency. A forward-looking perspective on how manufacturing becomes a true competitive advantage in an increasingly demanding and global market.

Speaker